SportsMedicineWeekly
TM
SMW
SMW
Hosted by Steve Kashul and Dr. Brian Cole on Chicago's ESPN 1000 WMVP-AM Radio
The Sports Enthusiast's Resource for Injury Prevention and Treatment!
Sponsorship Opportunities
Media Partners
SMW Sponsorship
ESPN Page Statistics-2011
ESPNCHICAGO.COM August September
Total Unique Visitors 3,921,305 4,781,859
Total Page Views 14,811,700 14,621,554
Radio Index Page Views 97,308 103,456
Listen Live Page Views 119,327 117,530
ESPNCHICAGO.COM - AUDIO
Total Listening Hours 439,266 447,789
Average Cume-Monthly 69,269 82,776
Average Cume-Overall Daily 5,294 6,124
Average TSL Minutes 53 49
Peak Concurrent Listeners 2,800 3,768
Total Listening Sessions 493,303 547,535
Podcast Downloads 970,726 1,014,756
SportsMedicineWeekly.com Statistics Monthly
March through December, 2011 Totals Average
SMW Unique Visitors 2,612 261
SMW Total Visits 5,303 530
SMW Total Page Views 28,766 2,877
SMW Total Podcast Page Views 4,741 474
SMW Total Partner Page Views 1,979 198
SMW-ESPN Statistics March through October, 2011
SMW on ESPN Page Views 2,945 368
SMW Podcast Downloads 5,427 678
Definitions
Unique Visitors: Number of different persons who visited the website.
Total Page Views: Sum of all page views on all pages of the website.
Page Views: Total times a page is viewed from all users.
TSL: Average time spent listening for all listeners.
Cume: Number of different IP addresses (which may have multiple listeners) that listened for a minimum of five minutes.
Tune in to the Power of Radio Advertising combined with the efficiency of the Internet!
Sponsorship Program Deliverables
- SMW Production of Commercial Spot with voice-over if required.
- Scheduled airing of 2 Commercial Spots in each episode of the Sponsor's Subscription Package.
- Ten minute Sponsor Interviews to promote the Sponsor's Brand with Host Endorsement, to be aired in a related Segment.
- Commercial Spots and Interviews shall be included in Archived Podcasts having 24/7/365 global access.
- Mention of Sponsor within Billboards, with a Tag Line to be read twice in each episode.
- Two Promo Tags run during other ESPN 1000 programming, for one week of the series.
- Rotating Banners with Logo, Message and Website Link to be displayed on the SportsMedicineWeekly and ESPN Websites.
- Sponsor Listing on the ESPN-SMW Landing Page and SMW Partner, Podcast and Site Map pages with link to Sponsor’s Website.
- Regularly scheduled Social Media postings to feature Sponsor’s Brand with Link to Sponsor’s Website along with the Episode & Podcast announcements.
- Featured Article Links on SMW Home Page for Platinum and Gold Sponsors.
Why Radio and Internet?
- Radio advertising is an exceptionally powerful, flexible and lucrative advertising vehicle that makes it easy to reach the right people at the right time with the right message and at the right cost.
- Radio allows for customized, well-targeted messaging to the ideal consumer and reaches people everywhere-at work, home, school or on the road.
- More than 90% of all American consumers aged 12+ tune into radio at least once a week with the average consumer listening to radio for 18.2 hours per week.
- Streaming combines two proven media-the effectiveness of radio advertising and the efficiency of the internet. Streaming reaches listeners in the workplace which are early adopters and 50% more likely to try new products and services.
- Listeners are actively engaged to be informed and entertained by sports programming with top local and national sports authorities and personalities.
- Advertise with SMW on ESPN to target at the local level and connect with young, upscale, educated sports fans on the #1 sports website.
- Median age: 30.4 yrs, Men: 79%, Men 18-34: 31%, Median Income $80,815, HHI $100+: 33%, Broadband Usage: 97%.
Now is the time to Showcase YOUR BRAND with SMW on ESPN!
Program planning is underway for 2012 with 40 New Weekly Episodes airing each Saturday at 7 AM CST.
Stay Tuned!
